4 Reasons Not Having a Social Media Strategy Can Hurt Your Business

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It’s hard to imagine that there are still businesses out there that don’t appreciate the power that digital marketing and social media offers.

It’s actually pretty common that a new business wants to get discovered and increase sales, but they don’t want to invest the time or money in a proper social media strategy. And while there are some great benefits to creating a successful social media strategy, not having one can really hurt your business.

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Speling Misstakes! eeerrrgghhh

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If you are dyslexic, I feel your pain.

Not many people know that I am horribly dyslexic. Seriously, it’s been a life long struggle. Not one that has ever resolved with a ‘happy ever after’ ending! When I was in the first year of school (a year earlier than other kids mind you), I discovered that I was in fact also completely ambidextrous. ‘Ooooh, that sounds fun’ – not!

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Infographic To Explain Content Marketing

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Infographic on content

 

Every illustrator needs an elevator pitch. Mine usually goes something like this:

“I’m an illustrator. I create visuals for social media and content marketing.”

Everyone knows an illustrator draws pictures. Nowadays, he does at least some of his work on a computer. And most people know “social media” refers to blogs and platforms like Facebook, Twitter, YouTube, etc. But what’s content marketing?

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Twiangulate

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Funny word huh!…. Not so funny when you get how powerful this little analysing tool is!

 

twiangulate

 

So what exactly is it?

It helps you to find common/biggest followers for any twitter user

Twiangulate discovers hidden tweeters, friends of friends (or friends of enemies), micro-influentials who only insiders follow… or sometimes just friends you haven’t yet seen tweeting.

But don’t we already have lots of ways to find tweeps?

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Getting more control over your Instagram ads?

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Just what you need to know!

If you are looking at Instagram advertising,  good chance you are already familiar with Instagram.  It’s a powerful social media that has launched many unknown food / fitness / product / fashion / travel…unknowns into digital stardom. As you would already know, Instagram only really works by app on your mobile device. Instagram was not designed for PC.

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‘Are Mermaids real?’ …and other top Google searches

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“How to get away with murder?”, “Who let the dogs out?”, and “Do cats fart?” were among other big questions…

So every now and then, we just feel like reading some mindless nonesense that is not going to add value to our lives.  Something that doesn’t stir an emotion that will take an emotional toll.  We just want to sit. Not think. Sort of like watching ‘The Middle‘ on TV. It’s funny, we can all relate, you don’t have to think (other than reaching for your cup of tea – if you are in England), you just laugh.

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Create Great Slogans

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A slogan is an advertising tag-line or phrase that advertisers create to visually expresses the importance and benefits of their product or service.

Every day we see millions of messages and catchphrase everywhere from print media to online advertisements.
True, there are some slogans that we know by heart but millions of them have come and gone that we hardly ever noticed.
What is it about an advertising slogan that catapults it into fame? Aside from having outstanding brand recall, they have a positive “x” factor that makes us look twice.

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